XFinity Wins Christmas

Last year Google blew us away with their Home Alone ad for the new Google Assistant. This year, XFinity is taking home the award for Best Christmas Advertising when they bring Elliott and E.T back together again. The commercial begins with Elliott’s kids (looking exactly like Elliott and Gertie in the original) discovering the alien. E.T. then spends time with Elliott’s family during the holidays, discovering modern technology before deciding that he needs to go home to his own family.

 

 

“The audience is going to get everything they want out of a sequel without the messy bits that could destroy the beauty of the original and the special place it has in people’s minds and hearts.” Henry Thomas (Elliott) said in a statement. Which is exactly how I felt while watching it; it was like a quick check in on an old friend and making sure they were doing alright.